Monthly Archive for April 2011

Public Liability Insurance – Why You Need It

As a small business here in the UK you may wonder why you would need Public Liability insurance (a form of business insurance that is recommended here in the UK if you run a business where members of the public come to your premises or you go to their premises). Let me give you an example [...]

First Impressions Count !

As a small business owner what is the first impression that you give prospective clients?  Is it that you are capable of “delivering the goods”, be that a service or an actual product, is it that you can be trusted or is it something completely different? There is an old saying that first impressions count, [...]

Don’t Lose Visitors When You Redesign Your Site

Recently I have talked to several small (and not so small) businesses that have completely redesigned their websites and have suffered a drop in the number of visitors to their sites. They are understandably concerned by this turn of events, even making the comment “I thought that Google liked new content”.  There are several reasons [...]