The onset of winter in the UK brings unpredictable weather, and for small businesses that rely on vehicles for deliveries, services, or commuting, snowy conditions can pose significant challenges. While a snow-covered landscape may look picturesque, it can make roads treacherous, increase the risk of accidents, and disrupt operations. Knowing how to drive safely in snow isn’t just a matter of protecting your vehicle—it’s about safeguarding your team, business operations, and reputation.
Here’s a comprehensive guide to help your small business prepare for and navigate snowy roads this winter.
Your first step to safer driving in snow is ensuring your vehicles are ready for winter. Proper maintenance is essential, and a few small adjustments can make a big difference:
Good planning is crucial for minimising the risks associated with snowy driving. If you know adverse weather is on the horizon, adjust your schedule to prioritise safety.
Driving on snow-covered roads requires a different approach to normal conditions. Teach your team the following techniques to reduce risks:
Accelerate gently to avoid wheel spin. Use second gear to start moving, as this reduces torque and improves traction.
On snowy roads, stopping distances can be up to 10 times longer than usual. Keep a substantial gap between your vehicle and the one in front to allow plenty of time to brake safely.
High speeds increase the likelihood of skidding. Stick to a slow and steady pace, especially when cornering or approaching junctions.
Harsh braking or sharp steering can cause your vehicle to lose control. If you need to slow down, ease off the accelerator and brake gently.
When driving uphill, use a low gear to maintain control and avoid stopping midway. On downhill slopes, select a low gear and brake sparingly to prevent skidding.
Black ice is nearly invisible but extremely slippery. Look out for shiny patches on the road and drive cautiously in areas prone to freezing, such as bridges and shaded stretches.
Despite your best efforts, you may occasionally find yourself in a skid. Knowing how to react can make all the difference:
The key is to stay calm and avoid overcorrecting, which could make the situation worse.
If your business involves a team of drivers, provide them with training on winter driving skills. Even a short session covering key techniques can help reduce accidents and instil confidence. Encourage an open dialogue about safety, so drivers feel empowered to report concerns or suggest improvements.
Driving in snow carries inherent risks, and accidents can have financial and reputational consequences. Protect your business by:
Sometimes, the safest option is to stay off the road altogether. Heavy snow, ice storms, or freezing rain can make driving virtually impossible. If conditions are extreme:
Your clients will appreciate your commitment to protecting your team and their deliveries, even if it means a short delay.
Modern technology can help you navigate snowy conditions more safely:
After a snowy journey, don’t forget about post-trip maintenance. Snow and salt on the roads can damage your vehicle over time:
Taking these precautions may seem time-consuming, but the benefits far outweigh the costs. By prioritising safety, your small business can:
For small businesses in the UK, snow can disrupt operations and test your resilience. However, with proper preparation, safe driving techniques, and a proactive approach, you can minimise risks and keep your business moving. Remember, no delivery or service is worth compromising safety. Equip your vehicles, train your team, and make smart decisions when the snow falls.
This winter, let safety take the wheel. While we may not usually get the amount of show shown in the photo (taken in June in Norway!) stay cautious, stay prepared, and keep your business on the road to success.