Are Bounce Rates Important?
Reading Time: 3 minutes : Recently, I’ve seen several conversations in various marketing and SEO forums about bounce rates and what is a good or poor bounce rate so I…
Choosing a Business Name
Reading Time: 4 minutes : Choosing a name for your business is one of the most important things to consider when starting up. It’s probably one of the first decisions…
Don’t Try to Appeal to Everyone.
Reading Time: 3 minutes : I was watching Tweets earlier today and noticed this one from Jason Houck ( http://weighyourmind.com/consulting/ ) appear on my timeline and it immediately struck a…
DIY Websites
Reading Time: 4 minutes : I was talking to a prospective client the other day when it struck me that despite all the adverts saying that it’s easy to build…
Webpage Design
Reading Time: 2 minutes : I have been having a long conversation recently by email with a client who is determined to have a website with just a single page.…
Guerrilla Marketing – How not to do it.
Reading Time: 2 minutes : You may have heard of the term guerrilla marketing and wondered if it’s something you should, or could, be doing. First of all, what is…